I write in margins

Hahaha. Today I landed as one of the first persons to Old Spice's new digital campaign and I bet this will definetly get some awareness in social media. Mr. Wolfdog, Old Spice's new marketing director, presents the hard facts of the life in the advertising branch and yes, sometimes you have to eat people in that sector too. Old Spice, formerly known from the iconic appearance by Fabio, has now recruited an wild animal deep from the forests. Mr. Wolfdog. The best expert to work as marketing director for company's new Old Spice Wild collection. The first video appearance of the new marketing director is hilarious. And the remarks how the advertising and marketing branch works hit the bull's eye as well. But there is more. It gets even better. At the end of the video there is a link to the mrwolfdog.com - click it . Wow! The first major brand doing hommage for the web page design of the 90's and suprisingly it does work. I salute! Old Spice got it. This will spr...

Marketing and Social Media is one of the favourite subjects in professional discussion boards about the social media. Organisations are delighted over an opportunity where friend's recommendation weights more than an experts criticism over a product or a service. Actually recommendation and jungle drum has been measured against the traditional advertisement too. Why people talk about the marketing in Social Media, then? It is obvious. To this lecture I held yesterday I  collected some usage data from various sources available in internet - thank you my some-friends for sharing the links and who truly are living in the age of sharing. As someone has said it "Internet's superstars are those who share". The former paradigm of possessing the information and keeping it itself does not bear in the Era of Sharing. So, I share. You can use and share the presentation as you like with the spirit of Creative Commons licensing. The rules of the game are changing. Telling...